Loomly helps teams with post idea suggestions, approval workflows, and multi-platform scheduling. Postprism goes further with AI that automatically rewrites your content for each platform before it goes live — at flat pricing that does not scale with your account count.
Loomly is the right tool if you:
Want built-in post idea suggestions based on trends and events
Post to Pinterest, Snapchat, or Google Business
Need approval workflows with post comments across all paid plans
Are comfortable with per-calendar pricing at lower account counts
Postprism is the better fit if you:
Want AI to rewrite your content for each platform automatically
Need flat workspace pricing that does not scale with account count
Want a kanban board alongside your content calendar
Run a team publishing across Facebook, Instagram, Twitter/X, LinkedIn, TikTok, YouTube, and Reddit
Are scaling beyond 10 accounts without wanting escalating costs
Feature
Postprism
Loomly
Pricing
Solo from $19/month — all 7 platforms, unlimited posts
Solo $19/month, Freelancer $49/month, Agency $99/month paid
Solo from $19/month — all 7 platforms, unlimited posts
15-day free trial available — no ongoing free plan
Base $36/month (10 calendars), Standard $76/month (20 calendars), Advanced $156/month (35 calendars) paid
AI content adaptation per platform
Automatically rewrites content for each platform — tone, length, format, and hashtag style adapted per channel before publishing
No AI content adaptation. Post ideas and hashtag suggestions are provided, but content is not rewritten per platform automatically
Pricing
Solo $19/month. Freelancer $49/month. Agency $99/month — flat workspace pricing
Base at $36/month, Standard at $76/month, Advanced at $156/month — pricing scales with calendar count (social accounts)
Platforms supported
Facebook, Instagram, Twitter/X, LinkedIn, TikTok, YouTube, and Reddit — 7 platforms with full publishing support
Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, YouTube, TikTok, Snapchat, and Google Business — 9 platforms
Post idea suggestions
AI content generation from within the editor — write and adapt content with AI assistance
Built-in post idea suggestions based on trending content, events, and holidays — helpful for inspiration
Approval workflows
Multi-level approval workflows on Freelancer and Agency plans with Owner, Admin, Editor, and Viewer roles
Approval workflows with post comments and team review built into all paid plans
Content calendar view
Full calendar (month, week, day views) with drag-and-drop rescheduling and kanban board for pipeline management
Calendar view with monthly overview and post management across all connected accounts
Analytics
Per-post and platform engagement metrics. 90-day history on Freelancer. Full history with CSV export on Agency
Basic analytics with engagement metrics on paid plans
Multi-user and team support
Workspaces with Owner, Admin, Editor, and Viewer roles. Up to 3 members on Freelancer, 10 on Agency with approval workflows
Team collaboration with roles and approval comments available across paid plans
Loomly
Pros
Post idea suggestions based on trends, events, and holidays
Hashtag suggestions to speed up content creation
Pinterest, Snapchat, and Google Business support
Approval workflows with comments on all paid plans
Cons
No AI content adaptation per platform
Per-calendar (account) pricing scales costs quickly
No kanban board for pipeline management
Limited AI functionality compared to AI-native tools
Postprism
Pros
AI rewrites content for each platform automatically
Flat workspace pricing — no per-account cost creep
Calendar and kanban views for full pipeline management
Approval workflows with role-based access on Freelancer and Agency
7 platforms with full publishing support
Cons
No trending post idea suggestions or event-based prompts
No Pinterest, Snapchat, or Google Business support
Newer product with a smaller user community
Loomly is best for:
Teams that benefit from built-in content idea prompts
Businesses posting to Pinterest, Snapchat, or Google Business
Teams with small account rosters where per-calendar pricing is fair
Agencies that need lightweight approval comments alongside scheduling
Postprism is best for:
Teams who want AI-adapted content for every platform automatically
Agencies managing many accounts who want flat pricing
Teams who want visual calendar and kanban pipeline management
Creators and businesses publishing primarily on the 7 core platforms
Content Calendar
See every scheduled post across all platforms in a single calendar. Month, week, and day views let you spot gaps, drag-and-drop to reschedule, and plan campaigns without switching between tools.
Try it free
AI Content Adaptation
Write your core message once. Postprism rewrites it for each platform before publishing: professional on LinkedIn, punchy on Twitter/X, hashtag-optimised on Instagram. No more manual copy-paste rewrites.
Try it free
Team Collaboration
Invite your team with Owner, Admin, Editor, or Viewer roles. Set up approval workflows so nothing gets published without sign-off. Built for agencies managing multiple client workspaces.
Try it free
Moving your social media workflow takes minutes, not days.
Export your Loomly post library and calendar data
Download your post library from Loomly and save your scheduled content. Review which social accounts are connected so you can reconnect them in Postprism.
Create your Postprism workspace
Sign up at studio.postprism.app. The workspace setup takes under 5 minutes.
Connect your platforms and schedule with AI
Go to Settings > Platforms, connect each account via OAuth, then recreate your schedule using Postprism's AI adaptation to generate platform-specific versions.
Cancel Loomly when you are ready
Once your workflow is running smoothly in Postprism, cancel your Loomly subscription from their account billing page.
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Import your schedule, connect your accounts, and start posting in minutes.