3 min read
In this category
Set up a brand voice profile so every AI-adapted post sounds like you, not a generic AI.
A brand voice profile is a set of instructions that tells the AI how you want your content to sound — your tone, vocabulary preferences, phrases to avoid, and any brand-specific context. Once set, every AI adaptation automatically incorporates your brand voice.
1. Go to Settings → Brand Voice.
2. Click "New Profile" and give it a name (e.g., "Personal Brand" or "Company — Formal").
3. Fill in the tone fields: select your primary tone (Professional, Conversational, Bold, Witty, Empathetic), add specific instructions in the free-text field, and list any phrases or words to avoid.
4. Save the profile. It becomes immediately available in the AI Adapt panel.
In the editor, open the AI Adapt panel and select your brand voice profile from the dropdown before clicking "Adapt". The AI will follow your profile instructions when rewriting content for each platform.
You can also set a default profile in Settings → Brand Voice so it is pre-selected every time you open the editor.
Solo plan: 1 brand voice profile. Freelancer plan: 3 profiles (useful for managing multiple client brands). Agency plan: unlimited profiles.
Was this article helpful? If not, we're happy to help directly.
Email contact@holgrex.com